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Everything You Need to Know to Create Your Target Baby Registry

When it comes to your baby registry you want to create one that’s easy to use, has plenty of products to choose from, and comes with some perks. Target’s baby registry covers all of those requests.

Target offers a wide variety of baby items to choose from to get set up for your expecting bundle of joy from baby carriers to cribs to clothing. They also have popular brands parents love like Pampers, Graco, and The Honest Company. With over 1,800 stores in the United States, it’s also easy for friends and family to access for in-store purchases.

Here’s what you should know when deciding if you want to use Target’s baby registry.

How to Create Your Baby Registry with Target

Target offers an easy to use baby registry

When creating your baby registry at Target, you won’t have to do much navigating around the site to get started. On the Target home page, you’ll find “Registries & Lists” listed on the top toolbar. Once you click, you’ll navigate down to “Create a Baby Registry.”

To create your registry, you’ll have to sign in to your Target account or create one if you don’t have one already. After you’ve logged in, you’ll be asked to put in your due date, if it’s your first baby, and where you would like your gifts to be shipped.

Now you’re ready to get started adding items to your registry. From your registry page, you’ll be able to add and manage items, follow the checklist to make sure you have everything you need, track gifts that have been bought from your registry, and see a countdown to your due date.

Using the Baby Registry Checklist and Gift Tracker

Target baby registry checklist in app

There really is no shortage of options available when it comes to baby gear. Not to mention the list of items your baby is going to need can be overwhelming, especially for first-time parents. This is why it’s a good idea for you to take advantage of the registry checklist Target provides.

When you click on the checklist from your registries home screen or within the app, you’ll notice it’s divided into 12 categories: strollers & car seats, gear & activity, nursery furniture, nursery bedding, feeding, nursing, bath, diapering, health & safety, clothing, toys & books, and parenting. Each of those categories is divided into subcategories, helping you ensure you have everything you could possibly need for your baby. The checklist also keeps track of how many items you’ve registered for within each category so you can easily know what areas you still need items for.

Another feature you’ll see on your registry dashboard is the gift tracker. This allows you to see any gifts that have been purchased from your registry and who purchased them. This can ruin a lot of the surprise if you look at it before your baby shower, but don’t worry, Target will display a warning screen in case you happen to accidentally click on it. If you do want to know what you’re getting, then you can continue to look through the list. This can also help you avoid buying items someone else may have already got you.

The Benefits of Creating Your Registry at Target

You’ll receive some pretty great perks and benefits when you create your baby registry at Target. Here’s what those include:

A Free Welcome Kit

Just by signing up and creating your registry, you’ll get a welcome kit valued over $80 filled with coupons and samples for you and your baby. To get your kit, you’ll have to go in-store to Guest Services and show them your welcome kit barcode. It’s important to note that welcome kits are subject to the store’s availability, so call to make sure your store has them before going.

Completion Discount

Eight weeks before your due date, Target will send you a coupon for 15% off. This coupon can be used twice – once in store and once online – to save on any items you may have left on your registry. To get this coupon your registry will have to have items added to it and be active for at least 14 days, so be sure to create it sooner rather than later. You can also change your due date to get your coupon sooner.

Universal Registry

Target’s universal registry lets you keep all of the baby gear you may want in one place, whether it’s from Target or not. By adding the Target Registry button to your web browsers bookmarks, you’ll be able to use it to add items to your registry from other websites. Family and friends will still have to buy the item from the original website, but you’ll be able to conveniently manage your registry in one place.

Group Gifting

It can be hard for one person to get you those bigger ticket items. With group gifting your family and friends can all pitch in an amount towards one item, like a stroller or crib, to make it easier. There’s even a progress bar so you can see how much has been contributed towards an item. You’ll receive these contributions in the form of an eGiftCard to purchase the item.

Baby Registry Checklist

Having a baby requires a lot of stuff and keeping up with everything you may need can be hard. Target makes it easy for you to keep track with its checklist, which is divided into different categories with trackers so you can see what you have left to register for.

Target Registry App

The Target Registry app allows you to manage your registry right from your phone. It has tips on the home page to help you when creating your registry, has the registry checklist easily accessible to you, stores all of your receipts in case of returns, and even lets you scan items you find while in the store to add to your registry. Download the app on the app store or on Google Play. 

Year-Long Return Policy

Target allows you to return or exchange items from your registry up to 1 year after your due date. Keep in mind that they’ll need to be new and unopened to be considered for a return. You’ll also need to have your return barcode, which can be accessed in the Target Registry app, and a photo ID. Learn more about Target’s return policy here.


If you want a super simple to use registry with plenty of perks, Target is the place for you to go. Target’s registry will help keep you organized when looking for baby gear. Plus, friends and family more than likely have a Target store nearby, making it easy for them to go pick up items from your registry. If you’re ready to start creating your baby registry now, visit Target’s website to get started.

If you’re still researching different baby registries to find the one best for you, you can check out our guides on the Amazon Baby Registry and the Walmart Baby Registry.



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